Most businesses have embraced social media as an excellent way to connect with their customers. But how can dealers and automotive companies make the most of the social media tools at hand to drive their businesses forward?

In an engaging and informative session at this year’s AR Canada conference, Erin Elofson, director of financial services and automotive for Facebook Canada, will give you the information you need to move beyond fans, likes and shares to reach Facebook’s 21 million users in Canada in a way that will help you meet and exceed your sales goals.

Be on the leading edge of new technology — join Elofson at 11:45 a.m. on Tuesday, April 5 during the Auto Remarketing Canada conference for all of the details and insights you need to get ahead in the social media game. Here’s a quick preview of how Facebook is taking this on.

But if you want to attend this one-of-a-kind session, you’ve got to be registered for the conference! Head over here to add your name to our growing attendee list. While you’re there, be sure to reserve your hotel room, and check out the rest of our can’t-miss agenda.

And if you’d like to hear more from Elofson, be sure to register for the Women & Automotive Conference, which will take place April 6. Elofson will be offering her thoughts about women in technology and automotive and sharing the lessons and insights that she has gained.